Presented by Paul A. Argenti, Professor of Corporate Communication, The Tuck School of Business at Dartmouth College

 

In recent years, leaders have faced pressure from their constituencies to take positions on social issues. Black Lives Matter, LGBTQ rights, the Me Too Movement, and the attack on the US Capital have forced companies to think more carefully about when and how to respond.  Yet, key constituencies within the institution or outside constituencies may hold starkly different views.

 

The first webinar presentation of the series “Corporations and the Common Good: How Should Businesses Respond to Social Issues?” features Paul A. Argenti, Professor of Corporate Communication, The Tuck School of Business at Dartmouth.  Argenti will offer a three-pronged test for determining when to speak out about social issues based on his recent Harvard Business Review article, When Should Your Company Speak up about a Social Issue.

 

Join us for an engaging discussion about how institutions and individuals can apply this approach to make practical and principled decisions about when to speak out on social issues.

 

Wednesday, April 7, 2021

4:30 p.m. EST